AS2: Task 5

Task Five - Finished Ident, Nicktoons Ident

Task 4 - Be able to produce a television ident to a brief

Task 4 - Be able to produce a television ident to a brief

To produce the ident, I had to take multiple shots and I had to be very careful about keeping the camera stable as it should be so that the shot would be the same. This is so that the animatic can come together cohesively, so the error doesn't really show while the animatic is going on. Once I was done taking the shots for the animatic we would then upload the photos on the computers to use adobe premiere pro. 

Once I uploaded the photos onto adobe premiere pro firstly, I would have to scale all the images to frame size. This was important to do because, if I were to release the ident without doing this then the audience wouldn't be able to see what is going on as the photos are too big for the frame so thats why its highly important to perform this method. 

In this photo you can see the sequence of the scenes and the music playing through. In this sequence I had to check through if the shots are in the correct order so it runs smooth as an animatic would. As well as adding the scene, music was also added to match theme of the ident. Putting it together, and making each scene short was very ideal because then with the music it just runs together. 

This project box helps me to import the files that need to be edited and pick out from the scenes that need to be edited, also its next to the sequence box so then its easier to drag the scene files to the sequence. 

This is finally where we can watch if the sequence is running as well as I want it to with animatic, and if its not the way I want it to run alterations can be made in the sequence bar. 

Task Three - Pre-Production Planning

Task Three - Pre-Production Planning

Proposal Prepared by Babajide Shokeye

Our NickToons ident will be set in school, inside a classroom where they appear from different things. For example, one of the letters will come out of a bag, another one will appear out of a pile of folders, and its just that type of idea that will appeal to the target audience who are the kids who go to school and watch cartoons. The location we would do it in is, Robert Clack School in the media rooms where its got the computers, tables for the students to make the target audience would know where its set at. This ident will conclude with all the letters coming together spelling out NickToons, so the audience know the channel.

Shooting Schedule

Day	Scene	Location	Equipment	Costumes	Props	Cast +Crew
Monday Tuesday Wednesday	Letter N.I.C.K. doing each letter individually on the same day Letter T.O.O. The last couple of letters: N.S.	Robert Clack School: Media classroom This will be shot in the classroom as usual. Classroom	Camera Tripod Play-doh: used orange and blue to make the letters of NickToons. Piece of paper.	None	Ruler: for the letter ‘I’ to use as a bridge to get where it’s supposed to go.	Babajide and Theodore.

Production Budget
Item	Cost
Camera Tripod Playdoh Paper	£575.00 £17.00 £30.00 £10.00
	Total Production Budget: £622

Task Two – Designing the Suite

Task Two – Designing the Suite

In this task, I am going to elaborate on the three final ideas of why my posts are suitable for the channel, how they will appeal to the target and what time of day/year they are designed for. 

In this video, it shows all of the ideas of a suite for the channel called 'NickToons' a channel for kids. 

Idea 1

This idea was planned out to be a nice afternoon with the blue sky out with the sun showing all the letters that were orange which spelled out nick. Next set of shots, it would be set in the evening so the sun will set and the sky would be orange, so that it will be visible to view the letters. This idea would be shot during the afternoon till the evening, as this is a summer themed ident. So, this advertisement would be showcased during the summer time along the summer holidays as it fits, with the whole idea of putting a palm tree part of the idea which gave it even more of a summer feel. This will appeal to the target audience because, this ident uses a set of appealing colours which will catch the eyes of many kids. Also, as it will be shown on the channel, it also will be appealing as it keeps up with the summer season. 

Idea 2

The second idea was planned out to be for every single term, this is an everyday ident idea that they can show from time to time throughout the year. In this idea I thought of the letters going up against each other by facing off. So its team blue vs team orange, and in this each letter gets shown and in the end of this, all the letters come together to form Nicktoons. This is suitable for the channel because, it shows all the letters of the channels name, also the two colours are facing off as well so it can make the audience pick a side which they like. 

Idea 3

In the third idea, I was thinking of an idea of we are in a classroom, and I thought about whether letters should come out of different places of the classroom, and then they all meet in their final destination on a piece of yellow paper. Elaborating on when letters come out of different places of the classroom for instance, the orange 'n' in the beginning will come out of the orange recycling bin as they match colours. All the rest of the letters will come out of different parts of the classroom. This idea was mainly for the school term, this will be relatable to school children which is how it will appeal to the audience, showing them as well as you enjoy your cartoons enjoy school. This is suitable because, a large majority of kids go to school and kids love cartoons, so this will be really effective. 

Task One – Ideas Generation AS2

Task One – Ideas Generation

In this mindmap, I really expressed many ident ideas for the suite. This has been expressed through ideas such as the seasons, the colours that are going to be used, the sets where it may take place and if I were to implement the different holidays such as: Halloween, Easter and Christmas and many more.

On the mindmap, I implemented a blue vs orange idea where the two colours face each other through different sports. For instance, if it was a special week of american football, as they may be showcasing it on the weekend, the ident can then be based on american football where blue go up against orange. This shows that the ident keeps up with the event that is going on and it also supports and celebrates this event. Where it would be set is around the park, where the field can be fully expressed and so the audience can get a feel of what they might be able to watch in american football. 

Another thing that is placed on the mindmap is colours, on this ident colours would be linked back to the seasons, because then the target audience would know what season is being used. For example, if I was to use colours like blue, orange and yellow those colours would be suitable for a summer ident as they are bright and appealing colours. This can set in a beach with palm trees with the sun out with all the letters relaxing having  a good time in the summer term. 

The theme that is going to be worked on is the school term ident, this ident was thought of because of how this channel is watched by a lot of kids, so with this theme it will be relatable and make school seem fun by showing the letters coming out of places of the classroom, this is the main idea thats going to be done.  This specific idea would be showcased around the afternoon going on to the evening, it should be showcased through the school terms as kids would be coming back home to watch their television. 

Task 3 - Understanding the design of a suite of television idents AS1

Task 3  - Understanding the design of a suite of television idents 

A suite of idents is where not only one ident is made but a whole suite of an idents are made that are based on one theme but they are different, that are similar to each other. Having a suite of idents is better than one because it provides a variety and interest for the audience, this is also good because, since it has a variety of different idents and the viewers wont always have to see the same ident over and over again. Having a theme helps to create and maintain brand identity also, another thing why its good to have a suite of idents of a theme that are similar to each other is that, for example, if the BBC were to make an ident of christmas they would rely on that one ident which would probably be overran, and it would be boring to viewers. Whereas, a suite would be reliable as there a different ones, which will engage viewers to the suites of them. 

The theme of the suite is christmas, BBC One are very consistent when it comes to Christmas idents. This appealing to the viewers because the theme is bright and white, I think that this particular tone is used to attract families as its the time of year about family, and it really appeals to them. 

The BBC idents have used the same theme of christmas, most of them include snow. But different content for the ident. Firstly, the Doctor Who idents, the first one below and the third one with the reindeer. This implicates that there is going to be a Doctor Who christmas special only on BBC 4. The other idents, are based on other TV series like Wallace and Gromit and another TV series Gruffalo. Through all the idents below it includes snow, which really maintains the theme of a white christmas. The difference are the content of the idents.

These idents are entertainment and information led, this is because, for example, the Doctor Who idents are 7 or 8 seconds short to inform the viewer that they are coming up with a christmas special of Doctor Who, so this ident is information led as its short and its a little sneak peak of whats to come. Whereas, the Gruffalo and Wallace and Gromit idents are more for entertainment purposes as they are longer. With the Wallace and Gromit ident, you see Wallace and Gromit on a slay riding on the snow. That goes for the Gruffalo ident, where the Gruffalos are sliding on the snow. 

The particular time of day it should be on is from the 8am - 8pm, this would then give a chance for every single viewer to watch the idents, but it would make sense if it was around the time of December which is the time of christmas, if it was around summer time and they had these type of idents it wouldn't match the season, BBC are intended to make idents for a particular time of year to show as it can attract many viewers as possible. 

This suite of idents are effective because, the tone of the idents are bright with a white theme to represent christmas and they all have different content that goes with the theme of the suite. Also its suitable for the right season, it could also inform the viewer of what time of year it is as this is a seasonality suite. The idents last for 30 seconds, which gives the enough time the viewer to see what's going on in the ident.